The Pharmaceutical Journal
Vol 280 pp323-348 No 7494
22 March 2008

The Pharmaceutical Journal, 22 March 2008

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List of Contents

Leading articles
News

COMMENT
Letters


Articles

Prescribing and medicines management

Meetings

Merlin (topical observations)


CPD
Developing the right marketing mix to promote pharmacy services

THE SOCIETY
Disciplinary Committee
Official notices
Deaths and tributes
Branch/Society meetings


JOURNAL NOTICE-BOARD   PDF (50K)
Products
Resources
Corrections

Bogus calls
Market researchers, masquerading as employees of The Pharmaceutical Journal, have again been telephoning pharmacists asking for personal details and information about the work they do. These calls are bogus.

Any person who receives a call of this nature should ask for a name and contact number, or dial 1471 to ascertain the caller’s telephone number, and then contact Emma Kerby-Evans at The Journal on 020 7572 2414

Jobs and Classified advertising



Leading Articles   324

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What was left unsaid 324
Although the percentage of prescriptions being dispensed electronically remains low, for the first time there may be signs that the number is creeping upwards
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A prescription charge paradox 324
Pharmacists in England who believe the phasing out of prescription charges would be a good thing in all circumstances should look to Wales (where charges were phased out last year)
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News & Features   325-330

News summary  325-330
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Headlines   PDF (180K)

Lead stories
-Primarolo wants pharmacy to take new direction
-NPA appoints chief
-LPS throws a lifeline for low dispensing-volume pharmacies
-Pharmacists not prepared for flu pandemic
-Extra £2.9m secured for transition to GPhC
-Nucare members asked to join Numark from October
-New AstraZeneca scheme will pay pharmacists to help patients take their medicines as prescribed
-Public not aware of medicines safety, says GHP
-Raise awareness of tuberculosis
-Cut in script charges linked with reduced OTC sales

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Products   331

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Products   331
-New medicines
-Prescription products
-Discontinued products
-Supply issues
-Products miscellany
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Letters   332-334

-Darzi review
-The profession
-Tuberculosis
-Euthanasia
-Benevolent Fund
-Audit
-Minor ailment scheme
-Community pharmacy
-The Society
-Pharmacy in the media
PJ   2008;280:332-334
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Articles   335-336, 341-342

Waste pharmaceuticals (Cover story) Impact of waste pharmaceuticals: an environmental hazard or “greenwash”? 335-336, 341-342
Do pharmaceutical products really present an environmental problem or is it just another case of “greenwash”? In this article, Colin Richman and Staffan Castensson aim to report the known issues, to identify what we do and do not yet know and to look at work taking place in Europe, with a focus on Sweden where considerable effort is being put into addressing the risk and acting on the evidence
PJ   2008;280:335-336, 341-342
Full Text   PDF (110K)

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Continuing Professional Development (CPD)   337-340

Recent articles

Marketing theories (Cover story)Developing the right marketing mix to promote pharmacy services   337-340
The introduction of a new community pharmacy contract in April 2005 in England and Wales led to increased focus on the development, design and delivery of pharmacy services. However, despite their enthusiasm, some pharmacists report difficulties in getting stakeholders (patients and healthcare professionals) to buy in. Nathan Nzekwue looks at how to market these services successfully
PJ   2008;280:337-340
Summary   PDF (80K)

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Prescribing and medicines management   343

Prescribing and Medicines Management resources

Beware prescribing targets and guides 343
Lin-Nam Wang reports highlights from the 19th annual scientific meeting of the Drug Utilisation Research Group held in London in February
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Meetings   344-345

Reports index

Pharmaceutical Services Negotiating Committee
LPC conference 2008 (Cover story)White Paper to prompt contract review 344-345
Category M, the electronic prescription service and the forthcoming White Paper were among the issues debated by local pharmaceutical committee representatives and the Pharmaceutical Services Negotiating Committee at the LPC annual conference. Dawn Connelly and Mike Thompson report
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Merlin   346

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Smell of ancient booksLibraries and the odour of knowledge 346
Libraries are among the world’s greatest wonders. Merlin has “collected” them for years, and delights in his assemblage of temporary university library cards (mostly long since out of date)
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Greek fire: a hazardous weapon of war for both operator and enemy 346
Historians have long argued over the nature of Greek fire — a weapon supposedly used in ancient times and considered to have been a primitive form of napalm
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Celebrating the centenary of a devastating astronomical event 346
The December 2007 issue of the Journal of the British Astronomical Association contained a list of anniversaries in the field of astronomy that will occur in 2008. Among the anniversaries of various obscure discoverers of various astronomical phenomena is the centenary on 30 June of the famous Tunguska “meteorite” which exploded over Siberia, near the Tunguska River
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The Society    347-348

Also in this section

Official notices
Obituaries & tributes
Branch/Society meetings

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Disciplinary Committee Reports
Reprimand for dispensing overprescribed medicines 347
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NHS fraud investigation leads to reprimand 347
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Official notices 2001 to present

Erasure from the Register on the direction of the Statutory Committee 348
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Obituaries & tributes 348

Obituaries
-Dowland
-Jolliffe
-Owen
-Pipe

Tribute
-Grainger


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Diary
Diary / Health events

Branch meetings 348
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Future events 331
-Dermatology (17 April)
-NAWP conference (18-20 April)
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Resources 331
-Medicines reconciliation
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Corrections 331
-Seretide 500
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