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The Pharmaceutical Journal Vol 265 No 7118 p540
October 14, 2000 News

Department to press on with tobacco advertising ban

A European Court judgment has not deterred the Government from its plan to ban tobacco advertising

The Government is to go ahead with a ban on tobacco advertising, despite the annulment by the European Court of Justice of a European Community directive on banning advertising.
The Minister for Public Health (Ms Yvette Cooper) said on October 5: “The ruling is a disappointment, but it will not deflect us from implementing our manifesto commitment to ban tobacco advertising. We said at the time of the advocate general’s opinion in June that we would consider primary legislation to ban tobacco advertising and that is what we are doing.”
Directive 98/43/EC was passed by the European Commission in July, 1998. Member states were given until July 30, 2001, to implement it. The European Court challenge to the directive was launched by the German government.
In Britain, the tobacco companies challenged the Government’s implementation plans in the High Court and won a staying injunction. The Government won an appeal, but the stay remained in place pending appeal by the tobacco companies to the House of Lords. The House of Lords heard the appeal in May, but has yet to give its ruling.