The Pharmaceutical Journal Vol 267 No 7159 p139-143
4 August 2001

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Superdrug abandons web sales

Superdrug has closed its internet pharmacy operation (www.superdrug.com). The site stopped trading on 25 July.

The website says that all orders that were placed via the site will be delivered but no new orders can be accepted. A store finder function, which allows customers to locate their nearest Superdrug branch, still operates on the site.

A spokeswoman for Superdrug said that the company was strategically reviewing how the internet could be used to best meet the needs of its customers.

She added that the review was not linked to the recent sale of Superdrug to the Dutch drug store chain Kruidvat, which she said was supportive of Superdrug’s pharmacy strategy.

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