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The Pharmaceutical Journal
Vol 271 No 7275 p687-688
15 November 2003

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Conference preview

What you should not miss at the Community Pharmacy conference

The Community Pharmacy conference organised by The Pharmaceutical Journal will take place on 23 November at the Royal Pharmaceutical Society’s headquarters in Lambeth. Here, we preview the exhibition


Conference programme

9.30am Registration and coffee

10am
Welcome — Olivia Timbs, editor, The Pharmaceutical Journal

10.15am
Keynote address: The future of the high street — Andrew Simms, policy director, New Economics Foundation and author of ‘Ghost Town Britain’

10.45am
Prescribing — a new role for pharmacists — Felicity Davies, a community pharmacist in West Sussex who is attending the King’s College supplementary prescribing course

11.05am
New contract — Sue Sharpe, chief executive, Pharmaceutical Services Negotiating Committee

11.25am Coffee and exhibition

Noon
Workforce planning — Karen Hassell, NHS career scientist/research fellow, school of pharmacy, University of Manchester

12.20pm Questions and answers

12.30pm Lunch and exhibition

2pm
Refitting premises — Peter Marshall, community pharmacist and deputy chairman of Numark

2.20pm
Implementing medicines support services — Andrew Hartley of Tindales Chemist Ltd, for GlaxoSmithKline

2.40pm Questions and answers

3pm Chairman’s summing up

For further information contact
Lyn McCulloch on 020 7572 2414
e-mail lyn.mcculloch@pharmj.org.uk

The theme of the first community pharmacy conference organised by The Pharmaceutical Journal is “Securing the future”. And the future of community pharmacy is exciting, according to Alistair Marsh, general manager, Pharmacy Alliance. “However the profession has to move quickly if it is to capture the opportunities presented by the proposed new contracts and government health strategy documents,” he added. “That is why our focus is on evidence-based, patient-centred health improvement programmes, delivered through community pharmacies in collaboration with health care professionals, to meet local needs,” Mr Marsh told The Journal. Information about the support that Pharmacy Alliance provides will be available at the exhibition.

Visitors to the Pharmaceutical Press stand will be able to browse a complete range of titles, including new editions of ‘Diabetes in focus’, ‘MCQs in pharmacy practice’ and ‘Transdermal and topical drug delivery’. All book orders placed at the conference will benefit from a 20 per cent discount. Simon Boisseau, marketing manager of the Pharmaceutical Press told The Journal: “We try to publish at the cutting edge of science and practice”. Future Pharmaceutical Press titles will include ‘Travel medicines for health professionals’ and ‘Pharmaceutical compounding and dispensing’.

According to John White, pharmacist and managing director of Healthpoint Technologies, the future role of the pharmacist lies in counselling and advising. “Traditional markets are disappearing — we need to specialise in health care information,” he told The Journal. With this aim, Mr White’s company provides community pharmacies with a touchscreen information system that can be used by pharmacists, health care assistants and pharmacy customers. Originating in Australia, the system has taken 15 years to develop and provides users with access to 3,400 health topics. There are also over 70 educational films. For example, a film can be used to demonstrate how to use a spacer device or to show what happens in a colonoscopy.

The main menu of the Healthpoint information system

Another feature of the Healthpoint system is that information can be printed out. “Information can be presented in a much more professional way compared with an untidy leaflet stand with a limited range of leaflets,” Mr White said. These information sheets can also be personalised with the pharmacy’s contact details and opening times.

With a touch of the screen, information on patient support groups, advice on diet and natural therapies, prompts to recommend a particular vitamin or mineral supplement and health care staff training is available. The system is already in use in several community pharmacies in the United Kingdom, an NHS hospital and a young offenders’ institute. Visitors to the Healthpoint stand at the exhibition will have the opportunity see how the system works for themselves.

Also exhibiting are:

• ASA Medical, recruitment specialists in medical information, pharmaco-vigilance, regulatory and medical affairs in the pharmaceutical industry

• The British Institute of Homoeopathy, a provider of diploma courses in homoeopathic pharmacy, a basic course for technicians and counter staff, and courses in herbal medicine and Bach flower therapy

• Durbin Plc, suppliers of medicines and medical equipment to 140 countries and specialists in solving UK supply shortage and product discontinuation problems

• Eldon Laboratories, a specials manufacturer

• Howard Foundation Research Ltd, established to promote research into obesity

• Jenrick Medical, an agency specialising in international placements and recruitment

• Orridge Business Sales Ltd, specialists in pharmacy business sales

• The Poppitt Company Ltd, suppliers of professional dispensing aids

• Sintek Ltd, designers, manufacturers and installers of pharmacy storage and workstation furnishings

The Royal Pharmaceutical Society has already outlined its plans for pharmacists’ continuing professional development but, with the impending registration of qualified technicians, in the future, evidence of CPD is also likely to be required of these technicians, Vanessa Kingsbury, director of Buttercups Training Ltd, says. As well as having the opportunity to discuss all the courses that Buttercups offers (eg, NVQ levels II and III in pharmacy services as well as continuing education modules for pharmacists), visitors to the Buttercups stand at the exhibition will be able to learn about the new Buttercups association for technicians. This organisation will deliver correspondence courses and study days for qualified technicians, which, Ms Kingsbury says, fills a gap in the market.

The conference is being sponsored by GlaxoSmithKline. A spokesman for GSK told The Journal that, from the feedback GSK has had, the company knows that pharmacists want to have an enhanced role in consulting patients about their treatment options. This has been recognised in the upcoming pharmacy contract, where pharmacists will be asked to take on a greater role in the NHS. To this end, GSK developed +Plus, which offers pharmacists free support to take on enhanced roles and optimise patient care, while focusing on their business. Through +Plus, pharmacists can take advantage of the expertise GSK has in areas such as diabetes, depression and smoking cessation. It also provides pharmacies with material and resources for in-pharmacy HbA1c and blood glucose testing, carbon monoxide monitoring for patients on nicotine replacement therapy and practical guidance on issues surrounding medicines management. Furthermore, pharmacists are offered additional discounts on products ordered from their +Plus account manager. Delegates who wish to find out more about +Plus are invited to visit the GSK stand.

Delegate bags will be provided courtesy of Moss Pharmacy.


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