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PJ Online homeThe Pharmaceutical Journal
Vol 272 No 7283 p77
24 January 2004

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Asda (www.asda.co.uk)
Proprietary Association of Great Britain (www.pagb.org.uk)


Asda campaigns over VAT on non-prescription medicines

Asda has reduced the prices of a range of around 200 cough and cold products by amounts equivalent to VAT in a campaign about the application of the tax to medicines.

Prescription items are zero-rated for VAT, but the full rate of 17.5 per cent applies to over-the-counter medicines. Asda says that customers do not understand why some items carry VAT. In a survey, Asda found that only about half of 1,018 adults could correctly say that OTC medicines carried VAT. Respondents aged over 65 years were most likely to say that medicines were zero-rated.

Asda wants to see the VAT rate on non-prescription medicines reduced to 5 per cent, the lowest rate allowed under current European legislation.

The Proprietary Association of Great Britain is supporting Asda’s campaign. Gopa Mitra, director of health policy and public affairs at the PAGB, said: “It is absurd that there is no VAT on high-fat foods ... but VAT is charged for essential items such as treatments for coughs and colds, cystitis or pain management. People should be encouraged to take a proactive attitude towards taking care of their own health and not be taxed on it.”

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