The Pharmaceutical Journal
Vol 273 No 7311 p179
7 August 2004

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“Pop down your local” campaign winner

The Campus Pharmacy at Stirling University has won the window display competition that formed part of the Developing Patient Partnerships “men and pharmacy” campaign (PJ, 24 April, p497).

Jonathan Burton, the pharmacist at the store, said: “We have always been aware that men need some encouragement when it comes to looking after their own health and the pharmacy is often not their first port of call for advice. The idea behind our display was for it to become a talking point among men — to grab their attention and encourage them to come in-store.”

The prize was £500. Runners up were Moss Pharmacy in Middlesbrough and the Kathleen James Pharmacy in Bristol. The Consumer Health Information Centre, the Royal Pharmaceutical Society, the Men’s Health Forum and the National Pharmaceutical Association were also involved in the campaign.