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PJ Online homeThe Pharmaceutical Journal
Vol 274 No 7334 p101
29 January 2005

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Initial reaction to branded generics proposals is positive

Initial reaction to the proposals on changes to the way in which branded generic medicines are reimbursed has been positive.

Martin Sawer, executive director of the British Association of Pharmaceutical Wholesalers, commented: “Moving branded generics out of the Pharmaceutical Price Regulation Scheme seems to make sense — the PPRS is about setting prices for companies who need to be rewarded for the investment they make in research and development of new products. Including branded generics clouds the agreement.”

A spokesman for the British Generic Manufacturers Association said: “The BGMA believes that all products sold in the off-patent market should be covered by the new generics pricing scheme — this should include the original brand.” He added: “We do not feel there is any justification for the original brand to be dealt with in a different way to generics once a product’s patent has expired.”

Sue Sharpe, the Pharmaceutical Services Negotiating Committee’s chief executive, said that the PSNC is considering its response. “The new contract funding arrangements will include reduction in reimbursement prices for many generic medicines, and we expect this to have a significant impact on branded generic prescribing,” she commented.

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