OTC market shrinks slightly after three years of slow growth
The real-terms value of the market in over-the-counter medicines fell during 2004.
Figures
released by the Proprietary Association of Great Britain show
that sales growth was below inflation at just 0.9 per cent, compared
with a 4.1 per cent increase during 2003.
Volume growth during 2004 was marginally ahead of sales at 1 per cent.
PAGB communications and commercial affairs director Mike Owen said: “The
OTC market is not an easy one to be in at the moment. But there are clearly
opportunities out there, with strong Government support for self care;
new contracts for pharmacists and doctors that emphasise self care; and
growing health awareness among consumers as three obvious helpful factors.” |