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PJ Online homeThe Pharmaceutical Journal
Vol 274 No 7353 p698
11 June 2005

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Nicotine myths prevent smokers from quitting

Misconceptions about the role of nicotine are preventing smokers from using nicotine replacement therapy (NRT) when they attempt to quit, data due to be presented at the UK National Smoking Cessation Conference in London this week suggest.

More than two-thirds of UK smokers (71 per cent) believe that the nicotine in cigarettes causes lung cancer, 62 per cent believe that it causes heart attacks and heart disease and 69 per cent believe that nicotine in smoking cessation aids is as harmful as smoking cigarettes, the study found. And only 14 per cent of those who believed that nicotine in smoking cessation aids is as harmful as smoking cigarettes planned to use NRT during their next quit attempt, compared with 38 per cent of those who thought NRT was less harmful than cigarettes.

Commenting on the findings, Graham Phillips, who runs a smoking cessation service at his pharmacy in Letchworth, Hertfordshire, said: “Pharmacists should explain to smokers that when they light up, it is the nicotine that gives them the hit and the rest of the smoke that can cause cancer. It is vital that customers are educated about the comparative safety of NRT versus continuing smoking and NRT’s proven effectiveness in helping people to quit successfully.”

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