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PJ Online homeThe Pharmaceutical Journal
Vol 276 No 7385 p99
28 January 2006

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Wider public debate on drug safety needed

New ways of communicating with the public about the benefits and risks of drugs are needed, Keith Beard, Royal College of Physicians of Edinburgh, said earlier this week.

He was speaking in advance of a conference on drug safety held in Edinburgh on 25 January. Health care professionals, patient groups, policy makers, the pharmaceutical industry and regulators met to discuss how monitoring of drug safety could be improved and how emerging risks could be communicated more accurately.

Dr Beard, who was the lead organiser of the event, said: “Examples such as Vioxx highlight the importance of improving existing systems for monitoring drug safety. This is an area in which we cannot be complacent, but new research tools and recent regulatory changes in Europe will lend support to our efforts.”

He added: “No drug is completely safe, and we must also seek better methods of communicating about benefit and risk with the public, so that individuals can make better informed choices about their treatments. We need to encourage greater openness, but also greater responsibility from some quarters of the media, where the temptation to pen a strong headline can cause unnecessary alarm.”

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