Home > PJ (current issue) > Letters | Search

PJ Online homeThe Pharmaceutical Journal
Vol 276 No 7391 p293
11 March 2006

This article
Reprint   Photocopy

PDF 50K, Acrobat Reader

Letters

· SOPs (2)
· Methadone mixture
· Oxygen services (2)
· Assisted dying (3)
· Branded prescribing
· Boots / UniChem merger


Letters to the Editor

Branded prescribing

Was the Practice Committee’s decision impartial?

From Mr W. Horsley, MRPharmS

I am writing concerning the decision made by the Royal Pharmaceutical Society’s Practice Committee to lobby for proprietary prescribing of sustained release opiate medications (PJ, 18 February, p215).

Although not necessarily disagreeing with the committee’s decision I do have concerns about the impartiality of the committee members and those who advise them. I think it may be prudent for anyone who is making such a decision and those who are advising them to declare any competing interests. Such rules or guidelines exist for our members of Parliament and the organisations that lobby them.

The financial implications of the committee’s decision, if implemented, would probably be to secure the market for the existing established brands and make it more difficult for newer preparations to establish a foothold. I am sure if pharmacists were asked to name a brand of sustained release transdermal fentanyl the majority of responses would be for Durogesic and few for the “generic” alternative Tilofyl. Similarly, if asked to name a brand of sustained release oral morphine I suspect the majority of responses would be “MST” or “MST Continus”, with comparatively few responses for Zomorph or Filnarine SR or any of the other sustained release oral morphine preparations. Therefore there is a commercial advantage to those companies with a current large market share from the committee’s decision.

Since there has been controversy in the past concerning the practices of one of the major pharmaceutical companies in this market (PJ, 19 January 2002, p45), it is perhaps even more important that the decisions of the committee are seen to be impartial. I hope to see printed in The Journal soon declarations of impartiality from all of those concerned. Perhaps in future such statements should be released with the approval of, or in conjunction with, the National Patient Safety Agency.

William Horsley
Chester-le-Street, Co Durham

 

DAVID PRUCE, director of practice and quality improvement, Royal Pharmaceutical Society, replies:

Council members are required to make declarations of interest which are maintained in a register and published in the annual report. At Practice Committee meetings, like all other standing committees of the Society, it is normal practice for declarations of interest to be made by committee members before each agenda item being discussed. This practice was carried out and no members of the practice committee at the time made any declarations or conflicts of interest against this particular agenda item.

It is important to emphasise that the Practice Committee has not finished its deliberations on this subject and has not made recommendations to the Council regarding what action the Society should take.

The issue was raised with the Practice Committee following a number of queries that both the practice and quality improvement directorate and the fitness-to-practise directorate had received around strong opioid prescribing, fentanyl patches in particular. The overriding concern in the Practice Committee’s discussions has been patient safety. In 2004, the Department of Health published a report by the chief pharmaceutical officer entitled “Building a safer NHS for patients — improving medication safety”. This report explored the causes and frequency of medication errors, highlighted drugs and clinical settings that carried particular risk and identified good practice to reduce risks. Many of these recommendations are being addressed, especially by the National Patient Safety Agency. The report noted that potent opiate analgesics are frequently involved in serious medication errors (some fatal). It went on to make a number of recommendations to improve the safety of the use of potent opiate analgesics. One of these was that “oral sustained release opiates should be prescribed by brand name to reduce the risk of dispensing and administration errors”. The reasons behind the recommendation were the potential for confusion between sustained release and immediate release products and the large range of products available which can also lead to confusion. The catastrophic effects of medication errors involving potent opiates was of great concern.

The Practice Committee was also aware that fentanyl patches are sometimes halved in an effort to titrate the dose, although this is not a licensed use. The two formulations behave differently when halved.

The Practice Committee believed it was important to maintain continuity of supply of potent opiates analgesics in order to reduce the potential risk to patients. The committee is looking at a number of options to achieve this, including whether brand name prescribing should be encouraged. At its recent meeting, the Practice Committee agreed to ask British National Formulary staff whether they thought that there were sufficient grounds to recommend brand name prescribing in this case. The current BNF guidance on brand name prescribing does not advocate the brand name prescribing of opiates. The Society would not wish to issue guidance that conflicts with that of the BNF.

Send your letter to The Editor

Previous Topic (Assisted dying)
Next Topic (Boots / UniChem merger)

Back to Top


©The Pharmaceutical Journal