Home > PJ (current issue) > News / News Centre | Search

PJ Online homeThe Pharmaceutical Journal
Vol 277 No 7425 p537
4 November 2006

This article
Reprint   Photocopy

  Acrobat Reader


News summary


Erewash self care project changes attitude more than behaviour

Significant changes in the public’s attitude to self care have been achieved by a 12-month project commissioned by the Proprietary Association of Great Britain. But the change in attitude has only been matched by minor changes in behaviour.

The project, carried out in partnership with Erewash Primary Care Trust (now part of Derbyshire County PCT), focused on three health areas — coronary heart disease, asthma and the treatment of minor ailments by mothers of young children (PJ, 13 November 2004, p715).

The most significant behavioural changes were seen in CHD patients and mothers. In the case of CHD patients, those involved in the study reduced their intake of saturated fatty foods, increased their exercise levels, drank less alcohol and gave up smoking more than a control group. Young mothers became so confident in treating their children’s minor ailments that they were less likely to consult a pharmacist in the future. Asthma patients increased their understanding of alternative ways to manage their asthma and became more confident in consulting health professionals, but there were no significant changes in the severity of their condition.

Discussing the findings at a self care conference in London this week, Peter Smith, president of the National Association of Primary Care, said: “Changes in attitude have to occur before changes in behaviour. Changes in behaviour take rather longer.”
Oxfordshire GP David Whittaker commented: “Rekindling the notion of self-reliance, which we extinguished long ago, is a quite alien concept to people.”

Mike Pringle, professor in primary care at Nottingham University, who chaired the project steering group, said: “We are recommending that the Department of Health provides strong central leadership though its policies, the integration of self care with other NHS priorities and toolkits for self care support, and that strategic health authorities provide the direction for the development of self care policies in primary care trusts and, most importantly, that robust strategies must be developed in each PCT.”

Back to Top


©The Pharmaceutical Journal