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Vol 278 No 7440 p208
24 February 2007

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Value-based drug pricing scheme needed, OFT says

Drugs

Drugs are priced in a way that does not reflect their therapeutic value, the Office of Fair Trading argues

Value-based approaches to medicines pricing should replace the current Prescription Pricing Regulation System, the Office of Fair Trading recommended this week.

The present system falls short of its objectives and over £500m a year could be saved through more cost-effective prescribing, the OFT argues. “Neither the profit cap nor the price cut helps secure prices that reflect the therapeutic value of the drugs that companies are supplying to the NHS. For a scheme that sets out to deliver value for money for the NHS and give companies the right incentives to invest, we consider this to be a major shortcoming.”

In a report published this week the OFT proposes that, under a fully reformed PPRS, maximum prices for branded drugs would be set on value-based principles. The focus of the report was not, however, on whether the aggregate level of prices or the overall amount spent on medicines in the UK is too high. The OFT therefore emphasises that its suggestions would not necessarily reduce spending on medicines since any savings on poor value drugs would release resources for other valuable, but high-cost medicines.

Under the proposed scheme manufacturers would submit a suggested price, along with cost-effectiveness evidence, which would differ across indications. An analysis of value-reflective prices would then be undertaken in a co-ordinated way by the National Institute for Health and Clinical Excellence, the Scottish Medicines Consortium and the All Wales Medicines Strategy Group.

If these organisations considered that, at the given price, the drug would fall within the cost-effectiveness threshold in all indications, the drug would be recommended for use in the NHS. Recommendations would take the form of guidance similar to that issued by the SMC or through NICE’s single technology appraisal process. If the drug were considered too expensive to be cost-effective, the appraising bodies would suggest the highest price that would be acceptable for each indication. Revised NHS list prices or rebates would then be negotiated by the Government and the manufacturer.

The OFT suggests that, in the long term, a commission on the value of medicines could be created to formalise the co-ordination between NICE, the SMC and the AWMSG. At least one pharmacist should contribute to the price recommendation for every drug considered by this commission, the OFT believes.

The Association of the British Pharmaceutical Industry has, however, challenged some of the report’s assertions on medicines pricing in the UK. “Medicines in the UK represent excellent value for money, and prices are on a par — or lower — than those of comparator European countries. The current system that controls medicines prices in the UK, the PPRS, has produced £1.2bn savings for the NHS, according to the National Audit Office,” the ABPI said in a statement. “However, the pharmaceutical industry wholeheartedly supports the desire of the NHS to deliver value for money, and we are ready to sit down with the Government to discuss ways in which this might be better achieved.”

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