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Vol 277 (Supplement) F17
October 2006

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Meetings

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FIP Congress 2006

“Counselling, concordance and communication” and its promotion and teaching around the world was the subject of a session organised by the Pharmacy Information Section and the International Pharmaceutical Students Federation. Graeme Smith (on the staff of The Journal) reports

World Congress of Pharmacy and Pharmaceutical Sciences The World Congress of Pharmacy and Pharmaceutical Sciences, the 66th International FIP Congress, was organised by the International Pharmaceutical Federation in association with the Federal Council of Pharmacy of Brazil.
It took place in Salvador da Bahia from August 26 to 31, 2006

Promoting concordance to the world

ARTICLE CONTENTS
Promoting concordance to the world


Patient counselling events — teaching pharmacy students how to take a concordant approach

Tana Wuliji

Tana Wuliji: patients and health care professionals are equals

Opening the session, Tana Wuliji, project co-ordinator at the International Pharmaceutical Federation in the Netherlands, explained the difference between concordance and compliance.

She said that the UK Medicines Partnership had succinctly defined concordance as an agreement reached after negotiation between a patient and a health care professional that respects the beliefs and wishes of the patient in determining whether, when and how medicines are to be taken.

In a concordant approach, patients and health care professionals are equals and the patient is an active participant in the discussion and is recognised as an expert in his or her own disease and use of medicines. This contrasts with a compliance approach, where patients are passive and health care professionals are paternalistic.

In order for concordance to be reached, said Ms Wuliji, patients need to have enough knowledge about their condition and therapeutic options and feel confident to be engaged in discussions and decisions about their medicines.

Health care professionals need to be equipped with the necessary communication skills and recognise the patient as an active participant so that joint decisions can be reached. They also must be prepared to support the patient in taking their medicines, she added.

She referred to a joint publication from the IPSF and FIP Pharmacy Information Section entitled “Counselling, concordance and communication”, which had been launched in August 2005. The publication had been developed to integrate a concordant approach in patient counselling.

To date it had been translated into Chinese, Japanese and Portuguese, with other versions to follow, and is being used as a tool by pharmacy students, pharmacy schools and professional pharmacy associations.

Patient counselling events — teaching pharmacy students how to take a concordant approach

Katja HakkarainenKatja Hakkarainen, of Finland, immediate past-president of the International Pharmaceutical Students Federation, explained how the theory contained in the “Concordance, compliance and communication” booklet had been given a practical application in parts of the world where there was thought to be a lack of formal education on counselling in pharmacy undergraduate curricula.

She said that patient counselling events (PCEs) had been held in 16 countries in 2005–06, some 20 per cent of IPSF member countries. PCEs are intended to help students focus on their communication skills rather than on their clinical knowledge.

They use hypothetical cases where students act as pharmacists, and academics, actors, pharmacists and consumers act as patients. Scenarios are acted out in private rooms or in front of a live audience and are followed by peer evaluation or by self-reflection by means of videotaped recordings.

PCEs have been held in Singapore, Finland, the Netherlands, Romania and Taiwan, and other countries.

Singapore Over 100 pharmacy students participated in Singapore, where the PCE was run in collaboration with a hospital pharmacy and was preceded by professional presentations from pharmacists and a senior psychologist. Role-plays were carried out in small groups and were evaluated by senior pharmacists.

Finland In Finland, a PCE was set up as a team competition during the national pharmacists’ conference and in collaboration with faculties of pharmacy. A professional actress was the “patient” and role-plays were evaluated by pharmacists and a communications skills specialist.

The Netherlands In the Netherlands, again the PCE took the form of a competition and the winner was awarded attendance at the 2006 IPSF congress. It was organised in collaboration with the Royal Dutch Pharmaceutical Society.

Romania In Romania, a PCE took the form of a workshop where students undertook role-plays and acted as a jury, evaluating videotaped recordings of the role-plays, which had taken place privately in small rooms.

Taiwan In Taiwan, where there is no specific course on patient counselling in the pharmacy curriculum, 200 pharmacy students from seven pharmacy schools took part in a PCE. The campaign co-ordinator said: “The students were very interested in the PCE. Even though they did not get used to role-playing in the beginning, with the help of our pharmacists acting as ice-breakers it was easy for students to get into character, no matter whether they were playing pharmacists or patients.”

Ms Hakkarainen said that since the PCE events had taken place a working group had been created after a patient counselling session at the International Social Pharmacy Workshop that took place in Oxford, UK, in July 2006. The working group is aiming to facilitate a consultative process to develop new internationally recognised guidelines for patient counselling that take the concordant approach into account.

For the future, said Ms Hakkarainen, the IPSF is looking into the application of patient counselling skills in specific areas, for example, medication review. It also hopes to raise funds to facilitate further translations of the concordance booklet and to promote it in under-represented regions like Africa and Latin America.

However, there are challenges. Collaboration with professional organisations, practising pharmacists and faculties is essential to structure a successful PCE. The challenge lies, especially in countries with traditional science-based curricula, in finding competent and supportive individuals with whom the students can work.

Ms Hakkarainen urged those pharmacists present at the congress session to get involved.


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